Essentials of business communication Mary Ellen Guffey ; Carolyn M. Seefer, contributing editor.
Detalles de publicación: Mason, OH Thomson/South-Western c2007.Edición: 7th edDescripción: 1 v. (various pagings) ill. (some col.) 28 cmTipo de contenido:- 0324313926 (student ed. : pbk.)
- Mary Ellen Guffey's ; Essentials of business communication
- HF5718.3 .G84 2007
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
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| Libro | Biblioteca Encarnación Valdés Colección General bev | 651.7 G941e7 (Navegar estantería(Abre debajo)) | Disponible | 80000002537572 |
Descripciones mejoradas de Syndetics:
This cost-effective textbook/workbook/handbook presents a streamlined, no-nonsense approach to business communication that includes comprehensive Web resources and unparalleled author support for instructors and students. ESSENTIALS provides a three-in-one learning package: (1) authoritative text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. Especially effective for students with outdated or inadequate language skills, ESSENTIALS offers extraordinary digital and printed exercises to help students build confidence as they review grammar, punctuation, and writing guidelines. Textbook chapters teach basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic model documents and structured writing assignments build lasting workplace skills. The Seventh Edition of this award-winning favorite features increased coverage of employment communication, communication technology, and professionalism in the workplace.
Rev. ed. of: Essentials of business communication. 6th ed.
Includes bibliographical references and index.
Tabla de contenidos provista por Syndetics
- Unit 1 Laying Communication Foundations
- 1 Building Your Career Success with Communication Skills
- Unit 2 The Writing Process
- 2 Creating Business Messages
- 3 Improving Writing Techniques
- 4 Revising and Proofreading Business Messages
- Unit 3 Corresponding At Work
- 5 E-Mail and Memorandums
- 6 Direct Letters and Goodwill Messages
- 7 Persuasive Messages
- 8 Negative Messages
- Unit 4 Reporting Workplace Data
- 9 Informal Reports
- 10 Proposals and Formal Reports
- Unit 5 Developing Speaking And Technology Skills
- 11 Communicating in Person, in Meetings, by Telephone, and Digitally
- 12 Making Oral Presentations
- Unit 6 Employment Communication
- 13 The Job Search, RTsumTs, and Job Application Messages
- 14 Employment Interviewing and Follow-Up Messages
- Appendix A Reference Guide to Document Formats
- Appendix B Correction Symbols and Proofreading Marks
- Appendix C Documentation Formats. Grammar Mechanics Handbook
- Key to Grammar Mechanics Checkups