Descripciones mejoradas de Syndetics:

Now in a fully revised and updated edition, this seminal text asks if there is cultural life after the "clash of civilizations" and global McDonaldization. Internationally award-winning author Jan Nederveen Pieterse argues that what is taking place is the formation of a global mélange, a culture of hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed. The book offers a comprehensive treatment of hybridization through a series of innovative conceptual tables that are bolstered by textual analysis and compelling examples from around the world. In a new chapter, the author explores East-West hybridities--the idea that globalization is a process of braiding rather than simply a diffusion from developed to developing countries. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding.

Tabla de contenidos provista por Syndetics

• Preface to the Second Edition(p. vii)
• Acknowledgments(p. xi)
• Introduction(p. 1)
• 1 Globalization: Consensus and Controversies(p. 7)
• Consensus(p. 9)
• Controversies(p. 14)
• Coda(p. 22)
• 2 Globalization and Human Integration: We Are All Migrants(p. 25)
• Globalization as a Deep Historical Process(p. 26)
• Utopian Visions: Human Unity as a Theme(p. 29)
• Uneven Globalization(p. 32)
• We Are All Migrants: Migration and Human Integration(p. 34)
• 3 Globalization and Culture: Three Paradigms(p. 43)
• Clash of Civilizations(p. 44)
• McDonaldization(p. 51)
• Hybridization: The Rhizome of Culture(p. 54)
• Futures(p. 58)
• Coda(p. 60)
• 4 Globalization as Hybridization(p. 65)
• Globalizations Plural(p. 65)
• Globalization and Modernity(p. 67)
• Structural Hybridization(p. 70)
• Global Mélange(p. 75)
• Theorizing Hybridity(p. 77)
• Politics of Hybridity(p. 80)
• Post-hybridity?(p. 83)
• Forward Moves(p. 87)
• Coda(p. 89)
• 5 Hybridity, So What? The Anti-hybridity Backlash and the Riddles of Recognition(p. 95)
• Varieties of Hybridity(p. 97)
• The Anti-hybridity Backlash(p. 101)
• Hybridity and the longue durée(p. 109)
• Boundary Fetishism and Life and Death(p. 113)
• Different Cultural Takes on Hybridity(p. 115)
• Patterns of Hybridity(p. 118)
• So What?(p. 119)
• 6 Globalization Is Braided: East-West Osmosis(p. 123)
• East West(p. 126)
• Islam-West(p. 128)
• Easternization, Westernization, and Back Again(p. 136)
• 7 Global Mélange(p. 141)
• Notes(p. 147)
• Bibliography(p. 151)
• Index(p. 175)
• About the Author(p. 183)

Notas de autor provistas por Syndetics

Jan Nederveen Pieterse is Mellichamp Professor of Global Studies and Sociology at the University of California, Santa Barbara.