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In ""Rumor Psychology: Social and Organizational Approaches"", expert rumor researchers Nicholas DiFonzo and Prashant Bordia investigate how rumors start and spread, the accuracy of different types of rumor, and how rumors can be controlled, particularly given their propagation across media outlets and within organizations. Rumors are an enduring feature of our social and organizational landscapes. They attract attention, evoke emotion, incite involvement, affect attitudes and actions - and they are ubiquitous. Rumor transmission is motivated by three broad psychological motivations - fact-finding, relationship-enhancement, and self-enhancement - all of which help individuals and groups make sense in the face of uncertainty. Rumor is closely entwined with a host of social and organizational phenomena, including social cognition, attitude formation and maintenance, prejudice and stereotyping, group dynamics, interpersonal and intergroup relations, social influence, and organizational trust and communication. Organizational rumors, in contrast with natural disaster rumors, tend to be highly accurate, with accuracy being affected by cognitive, motivational, situational, group, and network factors. DiFonzo and Bordia describe how managers can most effectively manage and refute rumors and infer that employee trust in management inhibits rumor activity.

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CHOICE Review

DiFonzo (psychology, Rochester Institute of Technology) and Bordia (management, Univ. of South Australia) have created a focused, useful review of the empirical research on the psychology of rumor in organizations. The layout and coverage of the book are excellent. An outstanding introductory chapter defines and delineates the construct of rumor; subsequent chapters present empirical research on rumor spread, belief in rumors, rumor accuracy, and rumor management. A final chapter presents the authors' model of rumors and a comprehensive set of suggestions for future research. The authors are recognized researchers in the fields, and they have solid backgrounds in social-psychological and management research. Although they present a wide range of research studies, they focus on several of their own studies and these give the book a strong organizational/management flavor. Reading at the level of the Annual Review of Psychology, this is a book for empirical researchers and practitioners of psychology and/or business. Summing Up: Recommended. Graduate students, researchers, faculty, and professionals. W. A. Ashton CUNY York College

Notas de autor provistas por Syndetics

DiFonzo is an associate professor of psychology at the Rochester Institute of Technology (RIT). Bordia is an associate professor in the School of Management at the University of South Australia, Adelaide.