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Offering Internet connectivity up to 100 times faster than conventional modems, broadband is a breakthrough technology that promises to revolutionize the way we work, play, and communicate. With broadband, the Internet is no longer a linear, text-based medium, but a fully interactive, "always-on" supermedium comprising telecommunications, television, radio, even household appliances.

Tabla de contenidos provista por Syndetics

• Foreword(p. ix)
• Preface(p. xiii)
• Acknowledgments(p. xxi)
• Part 1 The Broadband Revolution(p. 1)
• Chapter 1 Building the Foundation for Broadband(p. 3)
• Chapter 2 What Is Broadband?(p. 20)
• Chapter 3 Broadband(p. 36)
• Chapter 4 The Last Mile Deployment Challenges(p. 59)
• Case Study: Palm(p. 75)
• Part 2 The Impact of Broadband(p. 79)
• Chapter 5 The World and the Economy(p. 81)
• Case Study: Kodak and Second Story(p. 95)
• Chapter 6 Changing Culture(p. 99)
• Case Study: TBWA/Chiat/Day(p. 115)
• Chapter 7 The Changing Culture(p. 119)
• Case Study: shockwave.com(p. 133)
• Part 3 The Changing Landscape(p. 137)
• Chapter 8 The New Business Networks(p. 139)
• Case Study: Columbia TriStar Interactive(p. 153)
• Chapter 9 The Changing Technologies(p. 157)
• Case Study: ReplayTV(p. 179)
• Chapter 10 Final Thoughts on Reaching the Last Mile(p. 182)
• Top Ten Reasons to Dread "Smart" Appliances(p. 189)
• Glossary(p. 191)
• Index(p. 195)

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CHOICE Review

Recently, the term "broadband" has become another technology buzzword. However, accurate definition and an estimate of future use are the important issues for broadband technology. These are the primary questions addressed in The Last Mile. Wolf and Zee, who both worked for Macromedia, do an excellent job of addressing these aspects, in terms of both Internet technology and society. They discuss, with ease, the intersection of broadband, multimedia, user-interactivity, and the Internet, and they provide clear examples and case studies. Furthermore, they use the latter effectively to demonstrate the present significance of broadband. However, they do not include the most recent innovations and occurrences. Although Wolf and Zee have clearly written this book for business strategists and corporate Web developers, their concise explanations of technical terms and descriptions make it appropriate for a more general audience. For readers interested in the future of the Internet for both consumers and businesses, this book is very useful. It provides a perspective on the impact of broadband that all web developers, instructional designers, and information managers need to consider carefully. General readers; undergraduates; professionals. K. A. Coombs SUNY College at Cortland