Economics of strategy David Besanko, David Dranove, Mark Shanley.
Detalles de publicación: New York Wiley c2000.Edición: 2nd edDescripción: xii, 644 p. ill. 26 cmISBN:- 0471254541 (cloth : acid-free paper)
- 658.4012 B5542e2 21
- HD30.28 .E25 2000
Recursos en línea:
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658.4012 B554e2 (Navegar estantería(Abre debajo)) | Disponible | 80000002121385 |
Total de reservas: 0
Descripciones mejoradas de Syndetics:
A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it.
* Chapter on measuring cost and benefit advantage have been eliminated.
* Integrates insights from the theory of the firm, industrial organization, and strategy research.
* Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.
Includes bibliographical references and indexes.
Tabla de contenidos provista por Syndetics
- Firm Boundaries
- The Evolution of the Modern Firm
- The Horizontal Boundaries of the Firm Economies of Scale and Scope
- The Vertical Boundaries of the Firm
- The Transactions Costs of Market Exchange
- Organizing Vertical Boundaries: Vertical Integration and Its Alternatives
- Diversification
- Market and Competitive Analysis
- Competitors and Competition
- Strategic Commitment
- The Dynamics of Pricing Rivalry
- Entry and Exit
- Industry Analysis
- Strategic Position and Dynamics
- Strategic Positioning for Competitive Advantage
- Sustaining Competitive Advantage
- The Origins of Competitive Advantage: Innovation, Evolution, and Environment
- Internal Organization
- Incentives and Agency
- Strategy and Structure
- Power and Culture
- Strategy and the General Manager
- Glossary
- Index
Notas de autor provistas por Syndetics
David Besanko, David Dranove, both of Northwestern University's Kellogg School of Management;Mark Shanley, Purdue University's Krannert School of Management