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This third annual report presents comparative year-to-year data on the nature of violence on television across programme genres and channel types in the United States. It contains an analysis of how the new television rating system was initially implemented and tracks trends over three years in the use of programme advisories and content codes. It also evaluates public service announcements designed to prevent handgun violence among adolescents. Finally, it provides new analyses of `high risk′ presentations of violence most likely to adversely affect younger audiences.

Tabla de contenidos provista por Syndetics

• Introduction
• Part 1 Violence in Television Programming Overall: University of California, Santa Barbara Study
• Summary
• Background and Overview of the Study
• Description of Methods
• Results
• Year Three Data
• Discussion
• Part 2 Television Violence in 'Reality' (Non-Fictional)Programming: University of Texas At Austin Study
• Summary
• Introduction
• Measuring Violence in Reality Programs
• Sampling
• Methods
• Reliability
• Results
• Violence in Reality Genres
• Summary, Conclusions and Recommendation
• Part 3 Ratings and Advisories for Television Programming: University Of Wisconsin-Madison Study
• Summary
• Introduction
• The Use of 'TV Parental Guidelines' in the Composite Week of Television
• Use of Advisories, Ratings and Content Codes in the Composite Week of Television
• Discussion of Findings and Implications
• Part 4 Testing The Effectiveness Of Public Service Announcements That Depict Immediate Physical Consequences of Handgun Violence
• University of North Carolina, Chapel Hill Study
• Summary
• Introduction
• Theoretical Perspectives
• PSA Development
• Methods
• Results and Discussion
• Final Recommendations