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We all know that the rules by which business is conducted have changed. But by how much? The dot.commers who threw out the playbook and tried to reinvent everything crashed and burned. Back-to-basics and execution are refrains reverberating down corporate hallways. And yet there is still a sense of unease. Jonas Ridderstróale and Kjell Nordstróm, the outspoken authors of the international bestseller, Funky Business , present a provocative analysis of the social and cultural forces that are defining the business landscape--in particular, the fundamental relationships between employers and employees and between companies and customers.

Covering a huge terrain--from the impact of high tech to the ever-widening gaps between the haves and the have-nots, and with references from Adam Smith to Janis Joplin--the authors bring into focus the challenges of business leadership in a world increasingly defined by individualism. Karaoke capitalism refers to the philosophy of imitation, engrained into the corporate mindset by such popular concepts as benchmarking and best practice. For Ridderstróale and Nordstróm, the only way to survive is to chuck convention, to embrace your company's individual personality and promote it through everything you do, constantly honing what works and abandoning what doesn't. Ultimately, the authors argue that armed with imagination it is possible to sustain profitable businesses while contributing to the well-being of customers, communities, and the society at large. Visit the authors' Web sites at www.karaokecapitalism.com and www.funkybusiness.com.

Tabla de contenidos provista por Syndetics

• Preface Endless Solos Freed
• Changing the Rules Material Boys and Girls
• The Age of Abnormality
• Talent Takes Over
• Customer in Charge
• Capitalists Are Crying Webs of Wisdom Innovation Inc
• The Holy Grail of Business Models with Minds Moods that Matter Managing
• Moody Models Breaking Free from Karaoke
• Notes
• Photo
• Credits

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CHOICE Review

Ridderstrale and Nordstrom (Stockholm School of Economics) believe that companies use too much "karaoke capitalism," whereby they imitate other companies through concepts such as benchmarking and best practices. They advise that companies create their own personality by being willing to learn from failures, build on successes, minimize corporate rules, place egos on the shelf, focus on more than money, know the customers, reward mission-driven behaviors, have an appetite for change, and communicate with people effectively. Most of their work focuses on the evolution of computer-related and telecommunications industries, with scattered quotable phrases, diagrams, industry statistics, photos, and examples. To explain and illustrate their innovative philosophy, the authors include diverse examples from pop culture (e.g., Madonna, Oprah, MTV), history (e.g., pyramid building, Darwinism), and corporations (e.g., Enron, eBay, Wal-Mart, IKEA, Cisco, Microsoft, Dell, Amazon, GM). The book concludes with a chapter on how corporations can increase innovative management. Carlota Perez's Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages (CH, Mar'03, 40-4120) provides a more academically oriented view of technological innovation. Excellent, entertaining reading with a serious business purpose, especially for technology entrepreneurs and seed venture capitalists. ^BSumming Up: Recommended. Upper-division undergraduate through professional collections. G. E. Kaupins Boise State University

Notas de autor provistas por Syndetics

Jonas Ridderstróale runs the Advanced Studies in Leadership program at the Stockholm School of Economics. He advises, lectures, and consults to leaders of international businesses and sits on the board of directors of several companies. With Kjell Nordstróm, he was highly ranked among the world's most influential management thinkers and is coauthor of the international bestseller, Funky Business .

Kjell A. Nordstróm runs the Institute of International Business program at the Stockholm School of Economics. He advises, lectures, and consults to leaders of international businesses and sits on the board of directors of several companies. With Jonas Ridderstróale, he was highly ranked among the world's most influential management thinkers and is coauthor of the international bestseller, Funky Business .