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Johnston and Edwards propose that high technology will be at the heart of the United States economy as it enters the 21st century. They also state that small business will be the key to the expansion of the United States economy in the year 2000. In this volume, the authors analyze some significant trends that tend to support their proposals. Drawing upon case studies from the bio-technology and microelectronics industries, they discuss how changing the relationship between industry, universities, and the government is encouraging an entrepreneurial way of thinking. Business Library Newsletter

Management strategy now is the management of continuous change, and this timely book provides an in depth view of the remarkable opportunities that will be present for those who understand its message.
D. Bruce Merrifield, Assistant Secretary for Productivity, Technology, and Innovation, U.S. Department of Commerce

Entrepreneuial Science is a provocative analysis of some of the most significant new trends in the high technology-based economy. Authors Johnston and Edwards use case studies from the biotechnology and microelectronics indstries to illustrate how the traditional relationships between industry, universities, and the government are shifting towards new entrepreneurial relationships that will have significant and lasting effects on the U.S. economy. Demonstrating that the entrepreneurial firm is better equipped to develop the early stages of technology than the large company, they contend that both individuals and corporations must adapt to an entrepreneurial way of thinking if they are to compete successfully in the marketplace over the next decade.

Drawing heavily upon their own considerable experience in the biotechnology industry, Johnston and Edwards fully discuss such emerging trends as the commercialization of the university, innovative regional technology development programs, the links between small entrepreneurial firms and university laboratories, and the collaboration between large research-based corporations and startup companies. As they clearly illustrate, each of these trends is related and all will work together to radically alter the traditional path by which a product gets from the laboratory bench to the marketplace. Corporate managers, entrepreneurs, public policy experts, and university administrators will find this book an indispensable aid as they plan for the future in their own institutions.

Tabla de contenidos provista por Syndetics

• Technology 2000: An Overview
• The Biotechnology Company: An Entrepreneurial Pattern
• Large Companies Look to the University
• The Universities: Allies with Industry Federal and State Assistance for High-Technology
• Procompetitive Research: A New Way to Do Business
• The Technology Transfer Specialists
• The Financing of New Ventures
• The Research and Development Limited Partnership: Potentials and Problems
• Government Strategies in R&D: A Comparison Some Implications
• A View of the Future Bibliography
• Index

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CHOICE Review

Johnston and Edwards present an analysis of what they perceive to be the most significant new trends in our high-tech economy. They utilize case studies from the biotechnology and microelectronics industries to show how the traditional relationships among industry, universities, and government are shifting toward entrepreneurial relationships. These new relationships include the commercialization of the university; innovative regional technology programs; links between small entrepreneurial firms and university laboratories; and the collaboration between large research-based corporations and start-up companies. The concept of the growing entrepreneurial spirit in America has been presented in numerous other books and articles addressing its impact on both the profit and nonprofit sectors. The value of this work is its specific coverage of the role played by the biotechnology and microelectronics industries in the entrepreneurial revolution. Most appropriate for comprehensive business and public policy collections.-E. Garaventa, College of Staten Island, CUNY

Notas de autor provistas por Syndetics

ROBERT F. JOHNSTON, one of the leading venture capitalists in the U.S., is President of Johnston Associates and a founder of six major biotechnology and biomedical firms.

ards /f Christopher /i G.