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Are you getting far too little in return from your training investment? Do employees give glowing evaluations, and then fail to implement what they learned when they go back to work? There is probably a good reason for this: you are not focusing on the right customer. Berton Gunter, a leading trainer and consultant, presents an innovative total project-driven (TPD) training strategy to overcome this problem. TPD utilizes a unique eight-step process to help you identify and target training's real customers-anyone who benefits because employees went through training. Getting these customers involved from the begining will make your training programs successful and lasting. the eight-step process is based on a quality systems approach that applies proven quality principles and methods (such as quality function deployment) to the training process. Using it, the author shows you how to: