PUCPR Search for 'ti,phr:"Consumer behavior."'

Consumer behavior

By Schiffman, León G..
Englewood Cliffs, NJ Prentice Hall 1991 .
xxiii, 680 p. 0131705318

Consumer behavior concepts and strategies

By Berkman, Harold W.,.
Boston, Mass. Kent Pub. Co. 1986 .
xxv, 650 p. 24 cm..
0534031048

Consumer behavior concepts and applications

By Loudon, David L..
New York McGraw-Hill 1988 .
xxiii, 726 p. 24 cm..
0070387648

Perspectives in consumer behavior

Englewood Cliffs, N.J. Prentice Hall 1991 .
vii, 616 p. , Previously published: Glenview, Ill. : Scott, Foresman, c1989. 0136604404

The management of promotion consumer behavior and demand stimulation

By Brink, Edward Loren.
Englewood Cliffs, N.J. Prentice-Hall 1963 .
417 p. 24 cm..

Psychological experiments in consumer behavior.

By Britt, Steuart Henderson.
New York Wiley 1970 .
xv, 416 p. 23 cm..
0471104817

Consumer behavior and the behavioral sciences theories and applications.

By Britt, Steuart Henderson.
New York Wiley 1966 .
xxxii, 592 p. 26 cm..

Consumer behavior

By Engel, James F..
New York Holt, Rinehart, and Winston 1968 .
xiv, 652 p. 24 cm..

Research in consumer behavior.

By Kollat, David T..
New York Holt, Rinehart and Winston 1970 .
xi, 767 p. 23 cm..
0030847338 (pbk)

Dimensions of consumer behavior.

By McNeal, James U.,.
New York Appleton-Century-Crofts 1969 .
xiv, 446 p. 24 cm..
0390625310

Consumer behavior and marketing action

By Assael, Henry..
Boston, Mass. Kent Pub. Co. 1981 .
xiv, 641 p. 24 cm..
0534009581

Essentials of consumer behavior concepts and applications

By Block, Carl E..
Hinsdale, Ill. Dryden Press 1979 .
xviii, 650 p. 25 cm..
0030419611

Consumer behavior; theory and application

By Farley, John U..
Boston Allyn & Bacon 1974 .
xiii, 274 p. 24 cm..

Trends in consumer behavior research

By Peterson, Robert Allen.
Chicago American Marketing Association 1977 .
v, 40 p. 23 cm..
0877570833

Consumer behavior theory and practice

By Walters, C. Glenn.
Homewood, Ill. R. D. Irwin 1978 .
xvi, 608 p. 24 cm..
0256019991

Consumer behavior a managerial viewpoint

By Wasson, Chester R..
Austin, Tex. Austin Press 1975 .
xiv, 432 p. , Includes index. 24 cm..

Consumer behavior fundamentals & strategies

By Williams, Terrell G..
St. Paul West Pub. Co. 1981 .
xvi, 574 p. 26 cm..
0829904204

Consumer behavior concepts and strategies

By Berkman, Harold W.,.
Boston, Mass. Kent Pub. Co. 1981 .
xxiii, 483 p. 24 cm..
0534009573

Consumer behavior

By Robertson, Thomas S..
Glenview, Ill. Scott, Foresman 1984 .
xv, 640 p. 24 cm..
0673158411

Consumer behavior basic findings and management implications

By Zaltman, Gerald,.
New York Wiley 1983 .
xvi, 684 p. 25 cm..
0471093068

Consumer behavior marketing strategy perspectives

By Peter, J. Paul..
Homewood, Ill. Irwin 1987 .
xvii, 698 p., [16] p. of plates 25 cm..
0256031770

The psychology of consumer behavior

By Markin, Rom J..
Englewood Cliffs, N.J. Prentice-Hall 1969 .
xiii, 258 p.

Consumer behavior in Latin America income and spending of families in ten Andean cities

By Musgrove, Philip.
Washington Brookings Institution 1978 .
xxiii, 365 p. , "An ECIEL study." 24 cm..
0815759142

Income saving, and the theory of consumer behavior.

By Duesenberry, James Stemble.
Cambridge Harvard University Press 1949 .
128 p., diagrs, , "Under the title 'The consumption function' the original version of this book was submitted as a doctorial dissertion at the University of Michigan in February 1948."

Foundations for a theory of consumer behavior

By Tucker, William Thomas.
New York Holt, Rinehart and winston. 1967 .
ix, 148 p.

Health marketing and consumer behavior a guide to basic linkages

New York Haworth Press 1985 .
xiii, 101 p. , "Has also been published as Health marketing quarterly, volume 3, number 1, fall 1985"--T.p. verso. 0866564624 | 0866564632 (pbk.)

Consumer behavior a decision-making approach

By Walters, C. Glenn.
Cincinnati South-Western Publishing Co. 1989 .
xv, 608 p.

Consumer behavior selected readings / James F. Engel.

By Engel, James F..
Illinois Richard D. Irwin, Inc. 1968 .
ix, 233 p.

Consumer behavior selected readings

By Engel, James F..
Homewood, Ill. R. D. Irwin 1968 .
ix, 233 p. , Articles selected from American Marketing Association publications. 23 cm..

Behavioral science foundations of consumer behavior.

By Cohen, Joel B..
New York Free Press 1972 .
vi, 474 p. 24 cm..

Cases in consumer behavior

By Blackwell, Roger D..
New York Holt, Rinehart and Winston 1969 .
xiii, 431 p. , A casebook designed to supplement Consumer behavior, by J. F. Engel, D. T. Kollat, and R. D. Blackwell. 24 cm..
0030745004

Consumer behavior and the practice of marketing

By Runyon, Kenneth E..
Columbus Merrill Pub. Co. 1987 .
xv, 776 p. 24 cm..
0675204631

Consumer behavior implications for marketing strategy

By Hawkins, Del I..
Homewood, Ill. BPI/Irwin 1989 .
xviii, 796 p. 24 cm..

Selected aspects of consumer behavior a summary from the perspective of different disciplines

[Washington] National Science Foundation, Directorate for Research Applications, RANN - Research Applied to National Needs ; for sale by the Supt. of Docs., U.S. Govt. Print. Off. 1977 .
548 p. , "NSF/RA 77-0013." | "Based upon research supported by the National Science Foundation under grant no. 38971." 26 cm..

Consumer behavior concepts and strategies

By Berkman, Harold W.,.
Boston, Mass. Kent Pub. Co. 1986 .
xxv, 650 p. 24 cm..
0534031048

Consumer behavior in marketing strategy

By Howard, John A..
Englewood Cliffs, NJ Prentice Hall 1989 .
xix, 375 p. 25 cm..
0131696661

Consumer behavior contemporary research in action

By Holloway, Robert J..
Boston Houghton Mifflin 1971 .
viii, 458 p. 24 cm..
0395046386

Consumer behavior

By Mowen, John C..
New York | Toronto Macmillan | Maxwell Macmillan Canada 1993 .
xxii, 808 p. 0023845910

Consumer behavior

By Mowen, John C..
New York | London Macmillan | Collier Macmillan 1990 .
xviii, 814 p., [16] p. of plates 0023846011

Consumer behavior theory and practice

By Walters, C. Glenn.
Homewood, Ill. R. D. Irwin 1976 .
xvi, 608 p. 025601597X

Consumer behavior : concepts and applications /

By Loudon, David L..
New York : McGraw-Hill, 1993 .
xxiii, 788 p. : 26 cm..
0070387672

Consumer behavior, classical and contemporary dimensions

Boston Little, Brown 1982 .
xix, 505 p. , Intended to supplement: Consumer behavior, an integrative approach / James U. McNeal. 1982. 0316563102

Consumer behavior, an integrative approach

By McNeal, James U.,.
Boston Little, Brown 1982 .
xxi, 426 p. , Supplemented by: Consumer behavior, classical and contemporary dimension / edited [by] James U. McNeal and Stephen W. McDaniel. 1982. 0316563099

The Role of affect in consumer behavior emerging theories and applications

Lexington, Mass. Lexington Books 1986 .
ix, 196 p. , Papers from a symposium held Sept. 21-22, 1984, at the University of Texas at Austin and sponsored by the College of Business Administration and the IC p2 s Institute of the University of Texas at Austin. | Includes index. 0669128740 (alk. paper)

Defending your brand against imitation consumer behavior, marketing strategies, and legal issues

By Zaichkowsky, Judith Lynne.
Westport, Conn. Quorum Books 1995 .
xvii, 184 p. 0899308295 (alk. paper)

Consumer behavior and marketing strategy

By Peter, J. Paul..
Homewood, IL Irwin 1993 .
xxvii, 772 p., [16] p. of plates 24 cm..
0256105677

Contemporary cases in consumer behavior

Harbor Drive, Orlando Dryden Press 1993 .
xiii, 526 p. 0030970385

Defending your brand against imitation consumer behavior, marketing strategies, and legal issues

By Zaichkowsky, Judith Lynne.
Westport, Conn. Quorum Books 1995 .
xvii, 184 p. 0899308295 (alk. paper)

Comportamiento del consumidor

By Schiffman, León G..
México Prentice Hall Hispanoamericana 1997 .
xviii, 684 p. 27 cm..

Comportamiento del consumidor comprar, tener y ser

By Solomon, Michael R..
México Prentice-Hall Hispanoamerica 1996 .
xviii, 683 p. 25 cm..
9688808431