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x, 189 p. , Papers presented at a conference held 5/87 and co-sponsored by the Center for Telecommunications and Information Studies of Columbia University's Graduate School of Business and the firm of Coopers & Lybrand. | Includes index. 24 cm..
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By Kaatz, Ronald B..
Lincolnwood, Ill., U.S.A. Crain Books 1985 .
xviii, 262 p. , Rev. ed. of: Cable, an advertiser's guide to the new electronic media. 1982. | Includes index. 26 cm..

By Poltrack, David..
New York McGraw-Hill 1983 .
xii, 395 p. 0070504067