PUCPR Search for 'an:67264'

Trade names dictionary.

Detroit, Mich. Gale Research Co. 1976 .
2v. , "A guide to trade names, brand names, product names, coined names, model names, and design names, with addresses of their manufacturers, importers, marketers, or distributors."

El nombre comercial

By Feged Q., Germán..
1966 .
88 p. 24 cm..

No logo : el poder de las marcas /

By Klein, Naomi.
New York, NY : Paidós, 2001 .
334 p. ; 23 cm..
8449310741

No logo el poder las marcas

By Klein, Naomi.
Barcelona, España Paidós 2001 .
543 p. , Translation of: No logo. 23 cm..
84-493-1074-1 (softcover)

La era de las marcas depredadoras en el futuro sobrevivirán sólo tres marcas por categoría de producto, en las góndolas y en los anaqueles de las tiendas... ¿Ya se aseguró que su marca esté entre ellas?

By Homs, R..
México Mc Graw Hill 2004 .
xv, 226 p. 23 cm..
9701042328

The 22 immutable laws of branding : how to build a product or service into a world-class brand

By Ries, Al..
New York HarperCollins 2002 .
xvi 255p. , ''This edition combines The 22 immutable laws of branding and the 11 immutavble laws of Internet branding,when added illustrations and text''. | Include Index. 24cm.
0060007737 | 9780060007737

The new global brands managing non-government organizations in the 21st century

By Quelch, John A..
Mason, Ohio Thomson/South-Western 2006 .
vi, 324 p. 24 cm..
032432023X

Brand New Brand : restarting your business in a time of crisis and transformation.

Berlin : Die Gestalten Verlag ; 2021 .
256 p. 24 cm.
9783967040050 | 3967040054