PUCPR Search for 'an:3674'

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1991 .
xxvi, 756 p. 0135524806

Fundamentos de mercadotécnia

By Kotler, Philip,.
México Prentice-Hall Hispanoamericana, S.A. 1985 .
648 p. , Translation of : Marketing essentials. | Includes index. 9688800252

Principles of marketing

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice Hall 1991 .
xxiii, 711 p. , Annotations and Instructor's Manual by Richard G. Starr, Jr.

Strategic marketing for nonprofit organizations

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice Hall 1991 .
xi, 644 p. 0138519323

Principles of marketing

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1986 .
xxiv, 774 p. , 911217 25 cm..
0137017316

Social marketing strategies for changing public behavior

By Kotler, Philip,.
New York | London Free Press | Collier Macmillan 1989 .
xii, 401 p. , Includes index. 0029184614

Strategic marketing for educational institutions

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1985 .
xv, 396 p. 24 cm..
0138514038

Marketing an introduction

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1990 .
xxiv, 592 p. 29 cm..
0135565499

Marketing management and strategy a reader

Englewood Cliffs, NJ Prentice-Hall 1984 .
xii, 448 p. 24 cm..
0135582482 (pbk.)

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1967 .
628 p.

Marketing an introduction

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1987 .
xxi, 595 p.

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1988 .
xxi, 777 p.

Marketing management analysis, planning, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1976 .
xi, 529 p. , 921022 25 cm..
0135579597

Marketing management analysis, planning, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1980 .
xi, 722 p. , 921022 24 cm..
0135579759

Marketing decision making: a model building approach.

By Kotler, Philip,.
New York Holt, Rinehart and Winston 1971 .
xi, 720 p. , 921022 25 cm..
0030781655

Marketing management; analysis, planning, and control.

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1972 .
xiv, 885, xviii p. 25 cm..
0135573890

Fundamentos de mercadotécnia

By Kotler, Philip,.
México Prentice-Hall Hispanoamericana, S.A. 1991 .
654 p. , Translation of : Marketing an introduction. | Includes index. 9688802263

Dirección de la mercadotecnia análisis, planificación, implementación y control

By Kotler, Philip,.
México Prentice-Hall Hispanoamericana 1993 .
xxvi, 843 p. 9688802859

La nueva competencia más allá de Teoría Z: el mercado al estilo japonés

By Kotler, Philip,.
Bogotá, Colombia Editorial Norma 1987 .
xvii, 370 p. , Translation of : The new competition. | Includes index. 9580403333

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, NJ Prentice Hall 1988 .
xxi, 777 p. 0135561507

Dirección de mercadotecnia análisis, planeación y control

By Kotler, Philip,.
México, D.F. Editorial Diana 1980 .
1101 p. , Translation of : Marketing management : analysis, planning and control. 9681310241

Principles of marketing

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1980 .
xxiv, 676 p. , Accompanied by Study Guide. 0137016239

Principles of marketing

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice Hall 1994 .
xx, 690 p.

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1995 .
xxiv, 799 p. 0137228511

El marketing de las naciones una aproximación estratégica a la creación de la riqueza nacional

By Kotler, Philip,.
Barcelona Paidós 1998 .
542 p. , Translation of: The marketing of nations: A strategic approach to building national wealth. 23 cm..
8449305675

Mercadotecnia para hotelerıa y turismo

By Kotler, Philip,.
México Prentice-Hall Hispanoamericana, S.A. 1990 .
xvii, 705 p. 29 cm..
9688809446

Dirección de mercadotecnia análisis, planeación y control

By Kotler, Philip,.
México, D.F. Editorial Diana 1982 .
1101 p. , Translation of : Marketing management : analysis, planning and control. 9681310241

Marketing essentials

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice-Hall 1984 .
xix, 556 p.

Marketing management analysis, planning, implementation, and control

By Kotler, Philip,.
Englewood Cliffs, NJ Prentice Hall 1994 .
xxix, 801 p. 0137228511

El marketing según Kotler cómo crear, ganar y dominar los mercados

By Kotler, Philip,.
Barcelona PAIDóS 1999 .
310 p. 22 cm..
8449307546

Dirección de Marketing la edición del milenio

By Kotler, Philip,.
México Pearson Educación 2001 .
718 p. 25 cm..
9684444223

Fundamentos de mercadotécnia

By Kotler, Philip,.
México, DF Prentice-Hall Hispanoamericana, S.A. 1998 .
xxix, 585, [112] p. , Translation of: Marketing: an introduction. | Includes bibliographical references and index. 26 cm..
968-880-948-9 (pbk.)

Marketing an introduction

By Armstrong, Gary.
New Jersey Prentice-Hall 1999 .
xxvii, 575 p. 25 cm..
013012771X

Manual de la mercadotecnia

By Kotler, Philip,.
México Prentice-Hall Hispanoamericana, S.A. 1995 .
3 v 28 cm..
9688805068 (v.1) | 9688805076 (v.2) | 9688805084 (v.3)

Marketing an introduction

By Armstrong, Gary.
New Jersey Prentice-Hall 2003 .
xxvi, 627 p. 25 cm..
0130351334

Marketing insights from A to Z 80 concepts every manager needs to know

By Kotler, Philip,.
Hoboken, N.J. John Wiley & Sons 2003 .
xviii, 206 p. , Published simultaneously in Canada. 24 cm..
0471268674

Principles of marketing

By Kotler, Philip,.
Englewood Cliffs, N.J. Prentice Hall 1999 .
xviii, 635 p. , ESTE LIBRO INCLUYE UN DISCO 28 cm..
0139570020

Marketing for hospitality and tourism

By Kotler, Philip,.
Upper Saddle River, NJ Prentice Hall 2003 .
xvii, 893 p. 26 cm..
0130996114

Marketing para turismo

By Kotler, Philip,.
Madrid Prentice Hall 2004 .
xii, 565 p. 27 cm..
8420538957

El marketing de servicios profesionales

By Kotler, Philip,.
Barcelona Paidós 2004 .
422 p. , Translation of: Marketing professional services. 22 cm..
8449315247

El marketing según Kotler cómo crear, ganar y dominar los mercados

By Kotler, Philip,.
Barcelona Paidós 1999 .
310 p. , Translation of: Kotler on marketing , c 1999. 22 cm..
8449307546

El marketing se mueve una nueva aproximación a los beneficios, el crecimiento y la renovación

By Kotler, Philip,.
Barcelona Editorial Piadós 2002 .
227 p. 22 cm..
8449313120

Los 80 conceptos esenciales de marketing de la A a la Z

By Kotler, Philip,.
Madrid Pearson/Prentice Hall 2003 .
xxii, 179 p. , Translation of: Marketing insights from A to Z. 24 cm..
8420540110

Marketing management

By Kotler, Philip,.
Upper Saddle River, NJ Prentice Hall 2006 .
xxxix, 733 [45] p. 28 cm..
0131457578

Fundamentos de marketing

By Kotler, Philip,.
México Pearson Educación 2003 .
1 v. (varias paginaciones) , ESTE LIBRO INCLUYE UN DISCO, LO PUEDE SOLICITAR AL MOMENTO DEL PRESTAMO. 26 cm..
9702604001

Marketing

By Kotler, Philip,.
México Pearson Education 2001 .
xviii, 689 p. 27 cm..

A framework for marketing management

By Kotler, Philip,.
Upper Saddle River, N.J. Prentice Hall 2007 .
xxii, 360 p. 24 cm..
0131452584 | 9780131452589

Marketing an introduction

By Armstrong, Gary.
New Jersey Pearson/Prentice-Hall 2009 .
xxxiii, 502 p., [122 p.] 28 cm..
9780136021131

Principios de marketing

By Kotler, Philip,.
Madrid Pearson/Prentice Hall 2008 .
xxxi, 747 p. (A. 47 p.), (R. 37 p.), (C. 2 p.), (I. 10 p.) 25 cm..
9788483224465

Marketing management Philip Kotler

By Kotler, Philip,.
Upper Saddle River, N.J. Pearson Prentice Hall 2009 .
662 p. 29 cm..
9780136009986 | 0136009980