By Kleppner, Otto.
Englewood Cliffs, N.J. Prentice Hall 1988 .
686 p. , Rev. ed. of: Otto Kleppner's advertising procedure. 9th ed. c1986. | Includes glossary and index. 0135164516

By Kleppner, Otto.
México Prentice-Hall Hispanoamericana 1988 .
xvii, 706 p. , On cover and title page: 9. ed. | Translation of: Otto Klepner's advertising procedure, 9th ed. | Includes index. 27 cm..
9688801089

By Kleppner, Otto.
México Prentice-Hall Hispanoamericana 1988 .
xvii, 3 v. (706 p.) , Translation of : Otto Kleppner's advertising procedure. | Includes index. 9688801631

By Kleppner, Otto.
Englewood Cliffs, N.J. Prentice Hall 1986 .
665 p. , Includes glossary and index. 0135164516