By Bonoma, Thomas V..
Lexington, Mass. Lexington Books 1983 .
xi, 126 p. , Includes index. 24 cm..
0669065781

Boston, MA Harvard Business School Pub. 1993 .
xviii, 343 p. , Articles originally published in the Harvard business review. | Companion volume to: Keeping customers. 25 cm..
0875843328 (acid-free paper)

Boston, MA Harvard Business School Press 1993 .
xx, 384 p. , Articles originally published in the Harvard business review, 1968-1992. | Companion volume to: Seeking customers. 25 cm..
0875843336 (acid-free paper)

By Shapiro, Benson P..
México Editorial Diana 1981 .
691 p. , Translation of : Sales program management. | Included index. 9681305493

By Bonoma, Thomas V..
Lexington, Mass. Lexington Books 1983 .
xi, 126 p. , Includes index. 0669065781