Bursk, Edward Collins <br/><br/>
Cases in marketing management 
Edward C. Bursk, Stephen A. Greyser. 
 - Englewood Cliffs, N.J.  Prentice-Hall  [1965] 
 - 116 p.  ill. 
 - Prentice-Hall foundations of marketing series .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>LCCN: </label>evn00001306  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Case studies.