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  <titleInfo>
    <title>Telemercadeo</title>
    <subTitle>La comercialización mediante el teléfono</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Pope, Jeffrey L.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">co</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Colombia</placeTerm>
    </place>
    <publisher>Editorial Norma</publisher>
    <dateIssued>c1986</dateIssued>
    <dateIssued encoding="marc">1986</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>ix, 238 p. ill.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Jeffrey Pope; traducción : Adriana de Hassan.</note>
  <note>Translation of: Business-to-business telemarketing.</note>
  <note>Includes index.</note>
  <subject authority="lcsh">
    <topic>Direct marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Telemarketing</topic>
  </subject>
  <classification authority="lcc">HF5415 .P63 1986</classification>
  <classification authority="ddc" edition="19">658.8/4</classification>
  <identifier type="lccn">bvc00000619 //r87</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">921125</recordCreationDate>
    <recordChangeDate encoding="iso8601">20160527175414.0</recordChangeDate>
    <recordIdentifier source="BIBL">99429</recordIdentifier>
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