00914nam a2200217Ia 450000100060000000300050000600500170001100800410002810000330006924000740010224501030017626000450027930000190032449000430034350000900038650400300047665000290050665000280053571000720056371000610063598700BIBL20240110070213.0731212s1970    sp a     b    00010 spa  10aNicosia, Francesco M.2Local10aConsumer decision processes : marketing and advertising implications.13aLa decisión del consumidorby sus implicaciones en marketing y publicidadcFrancesco M. Nicosia.0 aBarcelonabEditorial Gustavo Gilic1970.  a368 p.billus. 0aColección "Economía de la empresa"  aTranslation of : Consumer decision processes ; marketing and adversting implications.  aBibliography: p. 343-363. 0aConsumer behavior2Local 0aConsumption (Economics)10aCalifornia.bUniversity.bSchool of Business Administration.2Local10aCalifornia.bUniversity.bSurvey Research Center.2Local