@book{80434,
	author = {Samstag, Nicholas.},
	title = {Cómo los magos de la publicidad camelan al mundo de los negocios},
	publisher = {Anaya},
	year = {1970.},
	series = {Libros ecónomico/empresariales},
	address = {Salamanca},
	note = {Translation of: How business is bamboozled by the ad-boys.}
}