@book{79176,
	author = {Contini, Claude.},
	title = {Establecimiento y control del presupuesto de publicidad},
	publisher = {Oikos-tau, S.A.},
	year = {1967.},
	address = {Barcelona},
	edition = {2. ed.},
	note = {Translation of : L'éstablissement et le controle du budget de publicite.}
}