00921nam a2200217Ia 4500 96363 BIBL 20160527205705.0 770317s1967 mauab 000 0 spa 66026010 (OCoLC)02810772 DLC TXA m.c. PUXA HF5415 .B6218 Boyd, Harper W., ed. cn 64659 Local Casos en "marketing." Seleccionados por: Harper W. Boyd, Jr. [et al.] International Center for the Advancement of Management Education (ICAME) Escuela para Graduados en Administración de Empresas. Universidad de Stanford, Stanford, California. Reading, Mass. Addison-Wesley Pub. Co. [c1967] x, 358 p. illus., maps. 24 cm. Marketing Case studies. 131165 Local Stanford University. International Center for the Advancement of Management Education. 173770 Local 79157 79157 0 0 0 658_800000000000000_B789C 0 evl 380134 10 10 1 2016-05-27 150198 0 658.8 B789c 80000000843659 2016-05-27 00:00:00 r:96363 z:NCC:D 6