Steiner, Gary Albert

The people look at television a study of audience attitudes. - [1st ed.] - New York Knopf 1963. - xvii, 422 p. diagrs. (part col.) tables (part col.) 24 cm.

"A report of a study at the Bureau of Applied Social Research, Columbia University."

63009124 //r902


Television broadcasting
Television viewers--Attitudes.

PN1992.5 / .S83

791.45013