TY  - BOOK
AU  - Winston,William J.
TI  - Advertising handbook for health care services
SN  - 0866563903
AV  - HF6161.P9 P18 1986
U1  - 659.1/93621 19
PY  - 1986///
CY  - New York
PB  - Haworth Press
KW  - Advertising
KW  - Medicine
KW  - LEMB
KW  - Marketing of Health Services
KW  - Local
KW  - United States
N1  - Includes bibliographies and index
ER  -