Advertising handbook for health care services 
William J. Winston, editor. 
 - New York  Haworth Press  c1986. 
 - xiv, 287 p.  ill.  25 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0866563903  110.00 
<br/><br/><label>LCCN: </label>85027013 //r89 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Medicine.<br/>Marketing of Health Services.<br/>Advertising--Medicine--United States.
<br/><br/><label>LC Class. No.: </label>HF6161.P9  / P18 1986 
<br/><br/><label>Dewey Class. No.: </label>659.1/93621 
<br/><br/><label>National Library of Medicine Call No.: </label>W 74 A244