Durkee, Burton R. <br/><br/>
How to make advertising work 
[by] Burton R. Durkee. 
 - New York  McGraw-Hill  [c1967] 
 - x, 226 p. 
<br/><br/><label>LCCN: </label>67015854  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising