Principles of advertising. 
Advisory editor: Woodrow Wirsig. 
 - New York  Pitman Pub. Corp.  [1963] 
 - 560 p.  illus.  24 cm. 
<br/><br/>Includes bibliography. 
<br/><br/><label>LCCN: </label>63018105  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5821  / .C6 
<br/><br/><label>Dewey Class. No.: </label>659.13