Quaal, Ward L.

Broadcast management: radio, television by Ward L. Quaal and Leo A. Martin. - New York Hastings House [1968] - 251 p. illus. 24 cm. - Studies in media management Communication art books. .

Bibliographical references included in "Notes" (p. 237-240)

68017651


Radio broadcasting--Management.--United States
Television broadcasting--Management.--United States

HE8698 / .Q3

658/.91/38454