Bogart, Leo. <br/><br/>
Strategy in advertising. 

 - New York  Harcourt, Brace & World  [1967] 
 - ix, 336 p.  illus.  24 cm. 
 - The Harbrace series in business and economics .
<br/><br/>"Bibliography, a guide to further reading and inquiry" : p. 322-327. Bibliographical footnotes. 
<br/><br/><label>LCCN: </label>67017508 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5821  / .B53 
<br/><br/><label>Dewey Class. No.: </label>659.1/11