Introduction to marketing models with Lotus 1-2-3
Smith, Scott M.
creator
Swinyard, William R.
text
ilu
Homewood, Ill
Irwin
1988
monographic
eng
xv, 234 p. ill. 28 cm. 1 computer disk (5 1/4 in.)
Scott M. Smith, William R. Swinyard.
System requirements for computer disk (version 1.1a): IBM PC; 256K; DOS 2.0 or later; Lotus 1-2-3; 2 disk drives.
Includes index.
Lotus 1-2-3 (Computer program)
Marketing
Decision making
Mathematical models
HF5415.135 .S65 1988
658.8/0028/55369
025606640X (pbk.)
bvc00000217
880205
20160527205252.0
93848