Grether, Ewald Theophilus <br/><br/>
Marketing and public policy 
E.T. Grether. 
 - Englewood Cliffs, N.J.  Prentice-Hall  c1966. 
 - 120 p.  23 cm. 
 - Prentice-Hall foundations of marketing series .
<br/><br/> Includes index. 
<br/><br/>Bibliography: p. 112-113. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing