@book{76791,
	author = {Nepveu-Nivelle, F.},
	title = {La conquista de mercados},
	publisher = {Francisco Casanovas},
	year = {1961.},
	series = {Biblioteca de marketing},
	address = {Barcelona},
	note = {Translation of Conquête des marchés; ou, Le "marketing" à l'européenne.}
}