Shopping behavior of department store customers a study of store policies and customer demand, with particular reference to delivery service and telephone ordering.
With the assistance of Bernard Portis, Jr.
- Boston Division of Research, Graduate School of Business Administration, Harvard University 1963.
- xviii, 291 p. maps, diagrs. 22 cm.
Bibliographical footnotes.
63016485
Consumers--United States. Delivery of goods Telephone selling Department stores--United States.