Duddy, Edward A. Marketing an institutional approach [by] Edward A. Duddy [and] David A. Revzan. - 2d ed. - New York McGraw-Hill 1953. - 644p. illus. 24cm. - Business and economics publications . LCCN: 52013452 Subjects--Topical Terms: Marketing LC Class. No.: HF5415 / .D76 1953 Dewey Class. No.: 658.8