Lancaster, Kent M. creator text bibliography ilu Lincolnwood, Ill., USA NTC Business Books c1989 1989 monographic eng

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xii, 285 p. ill. 25 cm. 2 computer disks (3 1/2-5 1/4 in.) Kent M. Lancaster, Helen E. Katz. System requirements for computer disks: For the 3 1/2 in. disk, Apple Macintosh computer with System tools disk; for 5 1/4 in. disk, IBM and compatible computers with DOS 1.1 (3.0 or higher is better); printer. Includes bibliographical references and index. Mass media Planning Handbooks, manuals, etc Mass media Planning Software P95.815 .L36 1989 659.1/11 0844234753 88062474 DLC 880825 20160527205240.0 93710