Smith, Samuel Van Dyke <br/><br/>
Readings in marketing information systems  a new era in marketing research 
[by] Samuel V. Smith, Richard H. Brien [and] James E. Stafford. 
 - Boston  Houghton Mifflin  [1968] 
 - xii, 399 p.  illus.  24 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>LCCN: </label>68007245 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .S6 
<br/><br/><label>Dewey Class. No.: </label>658.83/08