Pederson, Carlton A., <br/><br/>
Selling  principles and methods 
Carlton A. Pederson, Milburn D. Wright, Barton A. Weitz. 
 - 9th ed. 
 - Homewood, Ill.  Irwin  1988. 
 - xvii, 644 p.  ill. (some col.)  25 cm. 
 - The Irwin series in marketing .
<br/><br/>Includes bibliographies and indexes. 
<br/><br/><label>ISBN: </label>0256036446 
<br/><br/><label>LCCN: </label>87081434  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .P42 1988 
<br/><br/><label>Dewey Class. No.: </label>658.8/5