@book{76654,
	author = {Kirkpatrick, Charles Atkinson. and Russ, Frederick A.},
	title = {Effective selling},
	publisher = {South-Western Pub. Co.},
	year = {c1981.},
	address = {Cincinnati},
	edition = {7th ed.},
	note = {Sixth ed. published as: Salesmanship. 1976.}
}