Bell, Martin L.
Marketing; concepts and strategy
[by] Martin L. Bell.
- London Melbourne [etc.] Macmillan 1966 [i.e. 1967].
- xii, 686 p. tables, diagrs. 23 cm.
Bibliographical footnotes.
68088956 //r84
B67-6999
Marketing--Management.
HF5415 / .B4286 1967
658.8