Beckman, Theodore N.
Marketing
Theodore N. Beckman, William R. Davidson [and] W. Wayne Talarzyk.
- 8. ed.
- New York Ronald Press Co. 1967.
- x, 872 p. illus.
Includes bibliographical references.
bvc00000208
Marketing--United States.
HF5415.1 / .B42 1967
658.8