Douglas, John <br/><br/>
Human behavior in marketing 
[by] John Douglas, George A. Field [and] Lawrence X. Tarpey. 
 - Columbus, Ohio  C. E. Merrill Books  [1967] 
 - xi, 204 p.  illus.  23 cm. 
<br/><br/> "Most of the materials have been reproduced with slight revision from ... Marketing management, a behavioral systems approach, by Field, Douglas, and Tarpey, 1966." 
<br/><br/>Includes bibliographies. 
<br/><br/><label>LCCN: </label>67012300 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.1  / .D6 
<br/><br/><label>Dewey Class. No.: </label>658.8