Davis, Kenneth Rexton <br/><br/>
Marketing management 
Kenneth R. Davis. 
 - New York  Ronald Press Co.  1961. 
 - xi, 8248 p.  illus. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>LCCN: </label>bvc00000206 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .D36 196172 
<br/><br/><label>Dewey Class. No.: </label>658.8