TY  - BOOK
AU  - Britt,Steuart Henderson
TI  - Marketing management and administrative action
T2  - McGraw-Hill series in marketing
SN  - 0070069492 (pbk.)
AV  - HF5415.13 .M35235 1983
U1  - 658.8 19
PY  - 1983///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
KW  - Management
KW  - Local
N1  - Includes bibliographical references
ER  -