TY  - BOOK
AU  - Heidingsfield,Myron Samuel
TI  - Changing patterns in marketing: a study in strategy
AV  - HF5415 .H34
U1  - 658.8 
PY  - 1968///]
CY  - Boston
PB  - Allyn and Bacon
KW  - Marketing
KW  - Local
N1  - Includes bibliographies
ER  -