Montgomery, David Bruce. <br/><br/>
Applications of management science in marketing. 
Edited by David B. Montgomery and Glen L. Urban. 
 - Englewood Cliffs, N.J.  Prentice-Hall  [1970] 
 - xiii, 481 p.  illus.  24 cm. 
 - Prentice-Hall international series in management .
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0130388513 
<br/><br/><label>LCCN: </label>70100105 //r79 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Addresses, essays, lectures.
<br/><br/><label>LC Class. No.: </label>HF5415  / .M57 
<br/><br/><label>Dewey Class. No.: </label>658.8