@book{76464,
	author = {Hartley, Robert F.},
	title = {Marketing: management and social change},
	publisher = {Intext Educational Publishers},
	year = {[1972]},
	series = {The Intext series in marketing},
	address = {Scranton},
	note = {Edition for 1976 published under title: Marketing fundamentals for responsive management.}
}