TY - BOOK AU - Barksdale,Hiram C. AU - Weilbacher,William M. TI - Marketing research: selected readings with analytical commentaries AV - HF5415.2 .B34 U1 - 658.8308 PY - 1966///] CY - New York PB - Ronald Press Co. KW - Marketing research KW - Local N1 - Bibliographical footnotes ER -