Sevin, Charles Henry <br/><br/>
Marketing productivity analysis 
[by] Charles H. Sevin. 
 - St. Louis  McGraw-Hill  [1965] 
 - xiii, 137 p.  illus.  21 cm. 
 - Perspectives in marketing series .
<br/><br/>Includes bibliographies. 
<br/><br/><label>LCCN: </label>65015929  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5415  / .S394 
<br/><br/><label>Dewey Class. No.: </label>658.8018