Product innovation in food processing, 1954-1964
[by] Robert D. Buzzell [and] Robert E. M. Nourse.
- Boston Division of Research, Graduate School of Business Administration, Harvard University 1967.
- xv, 220 p. illus., forms. 22 cm.
Abstract (4 p.) inserted.
Bibliographcial footnotes.
67020672
Food industry and trade--United States. New products