00650nam a2200217Ia 450000100060000000300050000600500170001100800410002801000150006902000150008405000230009908200140012210000300013624500470016626000440021330000420025749000470029950400410034665000210038770000240040893402BIBL20160527205205.0841018s1985 ilua b 00110 eng  a 84023520  a06731592560 aHF5415b.M835 19850 a658.821910aMurphy, Patrick E.2Local10aMarketingcPatrick E. Murphy, Ben M. Enis.0 aGlenview, Ill.bScott, Foresmancc1985. axvi, 654 p.bill. (some col.)c29 cm. 0aScott, Foresman series in marketing2Local aIncludes bibliographies and indexes. 0aMarketing2Local10aEnis, Ben M.2Local