Rosenberg, Larry J. <br/><br/>
Marketing 
Larry J. Rosenberg. 
 - Englewood Cliffs, N.J.  Prentice-Hall  c1977. 
 - xvi, 684 p.  ill.  25 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0135561000 
<br/><br/><label>LCCN: </label>76054711 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415  / .R578 
<br/><br/><label>Dewey Class. No.: </label>658.8